ASIA SUMMIT 2017
ArtScience Museum, Singapore
25th - 26th October 2017


The Future of Fashion

As millennials dictate brands with their digital and tech-­savvy acquired tastes, the adjectives ‘personal’ and ‘real’ have never been more important for brands interacting with this highly connected (and controversial in places) audience. The millennial consumer, empowered with technology, wealth, 24/7 connectivity and ...

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Why the most entrepreneurial generation in history will challenge & disrupt your business, job & wellbeing

Millennials have grown up in a very different era to previous generations, with various factors leading to a rise in entrepreneurship and the arrival of a different breed of entrepreneur with a unique and often disruptive approach.   Entering the workforce during the 2008 financial crisis has made entrepreneurship more common amongst millen ...

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Creating shareable experiences for millennials

Hashtag culture has the power to catapult everything into the global limelight. Brands and companies now focus on creating campaigns that have “shareability” and “virality” – gaining maximum reach. If done correctly the reposted digital content can spread like wildfire – providing a fast, affordable and effective ...

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Meet the New Mobile Shopping Experiences Millennials Are Craving For

Some years ago, ‘Millennial’ was little more than a popular catchword among trend hunters,  announcing the advent of a new, tech-savvy generation. By now, these youngsters have grown up and gained serious buying power. (We’re talking about an annual value of $200 billion in the US only, with Millennials representing one quart ...

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